The Step-by-Step Process
Is this the beginning of a beautiful partnership?
Let’s get on a call and find out! Here’s where we talk shop!
Discovery Call
Here’s what I’ll do:
- I listen as you tell me about yourself
- I'll ask questions that dig deep (your pain points)
- Email a proposal of work based on what we've discussed
What you’ll get:
- A sense for if I'm the right person for the job
- An idea of how we'll pull this off
- A general grasp of when we'll start and finish
Honesty is the Best Policy: Before the Kick Off, we’ll have a clear outlined and signed contract explaining deliverables, deadlines, and pricing.
You’ll never receive an unexpected invoice or extra fees.
- First 20 minutes of consultation is free!
We’re a fit? LET’S GOOO!
You’ll sign the agreement. Pay the 50% deposit, and it’s showtime!
The Kick Off
To understand your brand and goals, I’ll:
- Ask for a comprehensive call session (60-90 min)
- Channel Sherlock Holmes to figure out your industry (What works + What doesn't)
- See what customers think about you and your competition (pain points, reviews, G-Analytics)
This is where I’ll:
- Get a sense of your brand's style
- Understand your customer pain points
- Observe your competitors' best moves and "Steal Like an Artist"
- Interview your best customers if needed
Once I’ve assembled all the pieces for victory, I’ll put them together in an outline for you to review. If you approve, I can begin writing the first draft!
- Research is vital to good copy. So I dig — DEEP.
You’ll review my first draft and give your no-holds-barred feedback.
I’ll use your edits to polish a final draft worthy of your brand!
The Final Delivery
Here’s what to expect
- We'll use Google Docs to go over the drafts
- You'll have alternate copy to use as you see fit
- I'll stick around to see that the copy is optimized with the visuals!
You what get:
- Your final copy b̶a̶c̶k̶e̶d̶ ̶b̶y̶ ̶t̶h̶e̶ ̶H̶a̶l̶l̶e̶l̶u̶j̶a̶h̶ ̶C̶h̶o̶r̶u̶s̶
- An invoice for the remaining 50%
- The glory of a job well done! Bust out the champagne!
Revisions should only take two full rounds — max.
You can use these drafts for other marketing endeavors like
social media posts and A/B testing!
Ready to...
- Work with someone who'll give a damn about your business?
- Boost your brand with strategic copy built on science + marketing?
- Sit back while I burn the midnight oil to craft copy that connects with your customers?